by admin | Jan 23, 2024 | Planning
Exhibiting in an international B2B exhibition for the first time can be a daunting task for any company. There are many factors to consider, such as choosing the right event, preparing the booth, marketing the products or services, networking with potential clients...
by admin | Dec 21, 2023 | Event Trends and News, Exhibit
As trade show properties move to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy. Heading...
by admin | Dec 6, 2023 | Exhibit
Photo As trade show properties make moves to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new...
by admin | Nov 25, 2023 | Event Trends and News, Sustainability News
The Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. It’s leading event marketers across the industry to scrutinize...
by admin | Nov 18, 2023 | Entertainment, Lifestyle
Photo Shopping malls in Southeast Asia are not just places to buy goods and services, but also destinations for people to socialize, learn, and have fun. In a region where urbanization, digitalization, and cultural diversity are rapidly changing the lifestyles of...