Trade Show Follow-Up: 5 tips to get better ROI

Trade Show Follow-Up: 5 tips to get better ROI

2022 trade shows are going to be about taking all of the things we’ve learned during the pandemic, like the acceleration of digital, and bringing it all together for can’t-miss experiences. Downsized trade shows will come in many forms—some will turn toward creating...
Top 10 Tips for First-Time Trade Show Exhibitors

Top 10 Tips for First-Time Trade Show Exhibitors

Did you know that around 80 percent of businesses that are doing well plan to increase their spending when it comes to live events? This is especially true as their event and marketing budgets have not been fully utilized for two years due to the pandemic. Trade shows...
Turning high-rise buildings into batteries

Turning high-rise buildings into batteries

Image With the rapid reduction in the cost of renewable energy generation, there is a growing need for energy storage technologies to make sure that electricity supply and demand are balanced properly. Researchers at IIASA have developed a new energy storage concept...
Microsoft is selling the Metaverse now

Microsoft is selling the Metaverse now

Microsoft announced Tuesday that Metaverse products are being used in business-related applications as there’s no breakthrough consumer product yet. Kawasaki has signed on as a new customer for Microsoft’s “industrial metaverse” – a fancy way of...