By Deebann Saravanan

The International Journal of Business Events and Legacies is being developed by the regional CVB for Malaysia, Business Events Sarawak (BESarawak), in partnership with the Professional Convention Management Association (PCMA) (IJBEL).

IJBEL claims to be the first academic publication in the world to combine current business happenings with historical subjects. It comprises analysis, reviews, and points of view that present a wide range of positions on problems facing the events industry related to business events.

Curtin University Malaysia oversees IJBEL, which has 48 partners worldwide, including editors, advisers, association partners, and academic partners from Asia, Australia, Africa, North America, Europe, and the Middle East.

At the PCMA’s Convening Leaders 2023 signing ceremony in Columbus, Ohio, on January 10, Sarawak’s Minister of Tourism, Creative Industry, and Performing Arts, Dato Sri Abdul Karim Rahman Hamzah said, “we have spent several years learning and facilitating business event legacies, and are the first to put social and economic progress at the forefront of Malaysian business events”. The recently formed strategic agreement with PCMA is anticipated to create new chances to work with their sizable readership and membership in order to broaden the journal’s audience and improve its effectiveness as a tool for both academic and practical application. Dato Sri Abdul Karim Rahman Hamzah also added “we enthusiastically invite other academics and convention bureaus to join the journal as strategic partners”.

According to Sherrif Karamat, president and CEO of PCMA, “the partnership with Business Events Sarawak is entirely aligned with PCMA’s vision of growth as both organisations share the same purpose — to illustrate how business events affect society, businesses, and communities. We are excited to work with BESarawak to create the journal since it promotes global heritage and environmental effect while elevating the relevance of business events”.

According to Amelia Roziman, CEO of BESarawak, “Sarawak’s business events industry is proactive in exploring for innovative ways to provide business events successfully and lead the way in terms of industry development.” We aim to be a part of the global industry’s reset and recovery through education. We are about more than just winning bids. To do this, local, national, and international players must form micro- and macro-level collaborations”.

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