IBM creates cabana experience at Cannes Lions Festival

The experience aims to introduce IBM iX, IBM’s creative and design division, to creatives and marketers attending the festival. George P Johnson (GPJ) took inspiration from Cannes’ beach setting, and designed the IBM iX cabana where guests can interact...

Getting the Right Event Speaker for your Events

Conference planners are shifting their criteria for sourcing speakers based on three disruptions: changing attendee expectations, the rise of digital engagement, and a batch of high-profile conferences redefining event design. — Greg Oates Everyone wants a different...

Conference Presentations Just Got More Interesting

Raise your hand if you’ve ever experienced a boring presentation. Are you raising it? If not, that’s surprising. For years, companies and speakers have struggled to find innovative ways to refashion the standard presentation model. Unfortunately, this task is...